The people who sell advertising for a living are SALES people. They are trained to SELL the particular product or service that they offer. There's nothing inherently wrong with that as long as they are not using incorrect, untrue, misleading, etc. tactics to convince you to make a purchase. One specific example to be aware … Continue reading Don’t Get Fooled by Advertising Salespeople!
I started this web site for several reasons. One of the main reasons is because I get so frustrated when I see smart people do really dumb things. Examples include spending money on advertising or marketing without having any idea as to what they are trying to accomplish and whether it worked (i.e. ROI).